University Master's Degree in Art Direction in Advertising (URL)

This hallmark distinguishes study programmes that have passed the verification process following an external site visit, guaranteeing that the programmes are being delivered in line with their initial design.

Valid until:3/10/2026

The relevance of the design of the degree, the competencies to be achieved and expected learning outcomes, and student profile are assessed.

The adequacy, completeness and transparency of the public information on the degree (admission and enrolment, activities and assessment systems, and results) are assessed.

The efficacy of the university's internal quality assurance system is assessed, with the aim of ensuring the continuous improvement of the degree course.

The appropriateness of the teaching and research experience of the teaching staff to the objectives of the degree course is assessed, and that teaching staff are sufficient in number and dedication.

The effectiveness of academic and careers guidance services, and material resources, which must motivate and enrich student learning, is assessed.

The quality of the results of the training programmes in terms of student skills achievement, academic performance and access to the labour market is assessed.