The program provides specialized training in international marketing, digital marketing and sales management, combining academic rigor with practical application. It allows the student develop transferable skills allowing to begin a successful career in marketing in companies competing in international markets in the current globalized and digital environment. It is entirely taught in English. The Educational Pillars include International Marketing Strategy, Advanced Market Research and Data Intelligence, Digital Marketing Strategies and Sales Management. It is open to students who hold a bachelor’s degree in the areas of Business, Economics and Management. Admission is also offered to students who hold other bachelor’s degrees such as Engineering, Tourism, Advertising or Public Relations taking pre-master courses.
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